Asian Indians are the fastest growing immigrant groups in the United States and Canada currently. This expanding consumer demographic is highly affluent and educated, coming from an extremely diverse country.
If you’re looking to understand the buying power of these individuals or seek to highlight their cultural differences, Ethnic Technologies is here to assist.
Our Access India product offers granular information about Asian Indian individuals by outlining specific cultural identifiers.
Access India identifies the following ten prevalent Asian Indian segments:
Bengali, Gujarati, Hindi, Kannada, Malayalam, Marathi, Punjabi, Tamil, Telugu and Urdu.